About Me

Hello, I’m Amy, I'm 33 years old and 'Mammy' to Oskar (10) Erika (7) and Kasper (Born Feb 2020) 


Photography started out as a hobby; taking photos of my own children which were documented on my personal Instagram account (theinstamam) but after gaining over 30K followers my family, friends & followers urged me to do it professionally - so in 2015 I made the decision to set up my little business (from my living room!) and I’ve never looked back! We’ve since moved to a bigger house and I have a separate studio from which I work.


I absolutely love working with children and animals (What’s that old saying again?) 

My aim to to produce clean, timeless looking images, focusing more on the subject than what is going on around them. 


Through my photography my children have been lucky enough to represent many children's boutiques and designer children's brands from around the world. They provide clothing and accessories for my children to wear and for me to photograph and promote on our Instagram page. They then use the photos of my on their websites and social media.


We've even been featured in Vogue! And I’ve worked on campaigns with the likes Cath Kidston, Gap Kids, Dorothy Perkins, Outfit Kids & Kardashian Kids!



If you'd like to know anymore about me or my business, just ask.


Amy x

Check out some of my reviews from my wonderful customers here